What makes an employee persona worth using
Most employee personas are too vague to use. Here's what needs to go into one to make it worth building - and a free tool that removes the excuse not to start.
What employee listening gets wrong, and what the frontline can teach you
Most organizations think running a survey means they're listening. Chuck Gose sat down with Unily's The EX Conversation to talk about what employee listening actually looks like, why the frontline is underrepresented in most EX strategies, and the AI guilt that communicators need to stop carrying.
The intranet "must-have" list that's missing the most important thing
Every year, someone publishes the intranet feature checklist. App launchers, AI search, personalization, mobile access. The list keeps growing. The adoption problem doesn't go away.
The higher leaders climb, they worse they listen
The higher leaders climb, the worse they listen - research backs this up. Here's why it happens and why it's an IC problem to solve.
Lights, Camera, Communicate: Live from Transform
We're not recording this one in a studio. On March 24, Lights, Camera, Communicate goes live from the Transform exhibit hall with guests dropping in straight from the floor and zero pre-planned talking points.
Only 9% of employees completely trust leadership messaging
9% of employees completely trust what leadership communicates to them. The ContactMonkey Global State of Internal Communications 2026 report explains why and the feedback loop data is the most damning part.
Why ICology is bringing communicators to Transform 2026
Transform has been the event for HR and EX leaders for years. ICology is making sure communicators are in the room this time.
77% of communicators aren't using employee personas. This can change that
Gallagher says 77% of communicators aren't using employee personas. Watch this walkthrough of ICology's free Persona Builder and see how fast that excuse disappears.
Employee listening isn't happening. And IC should fix that
Employee listening signals are everywhere - referral rates, Glassdoor reviews, meeting attendance. Most internal comms teams aren't looking at any of them. That needs to change.
Employee Personas: The part nobody gets to
Most internal communicators know employee personas matter. The problem has always been the work required to build them. That part just got easier.
The EX Factor Summit is three weeks away
The EX Factor Summit at Transform 2026 is three weeks away — and prices go up Friday. Here's why IC pros need to be in this room.
Registration is open for Flyover Festival 2026
Registration is open for the 4th Annual Flyover Festival — one full day in Sioux Falls built for IC practitioners. 45 seats. Members save $200.