During the pandemic, many internal communicators have been re-energized. Not by the pandemic but by the renewed sense of purpose by keeping employees informed, safe and healthy.
And it seems those who might have doubted the importance of employee communication now see the greater benefit.
New research from FleishmanHillard should be another positive reinforcement that we are are doing the right things. They learned that…
“Nearly twice as many very satisfied employees say they receive accurate and honest communications when compared with the average employee. Comparatively, unsatisfied employees are almost three times less likely than the average employee to say they receive accurate and honest communications.”
Read that last paragraph again.
ACCURATE & HONEST communication.
And what do we get with satisfied employees?
🟣 Regularly advocating for their employer as a great place to work
🟣 Promoting employer decisions even if they don’t agree
🟣 Encouraging appropriate behavior among coworkers
🟣 Surfacing new ideas
🟣 Stepping in to do a job when someone else can’t
🟣 Covering for a coworker who has a personal obligation to attend
🟣 Unofficially mentoring colleagues
🟣 And more.
My question is, "Can you have satisfied employees who are disengaged?"